u-blox and Nordian Expand Precision GNSS Services in Brazil

24-01-2024 | By Jack Pollard

u-blox, a renowned leader in positioning and wireless communication, in collaboration with Nordian, a US-based innovator in advanced GNSS hardware solutions, has announced the expansion of the PointPerfect GNSS correction service to Brazil. This strategic move taps into the burgeoning market for high-precision GNSS technology in South America, particularly in Brazil, known for its vast agricultural and technological advancements.

Enhancing Precision in Diverse Applications

The partnership between u-blox and Nordian is set to revolutionise precision positioning across a variety of sectors. This collaboration is particularly crucial for Brazil's high-precision agriculture sector, but its impact extends to service robots, machinery automation, micro-mobility, and cutting-edge automotive applications like lane-accurate navigation and telematics. These technologies represent a significant leap forward in Brazil's drive towards modern, efficient, and automated systems.

PointPerfect: Revolutionising Positioning Accuracy

PointPerfect, celebrated for delivering centimetre-level accuracy and achieving rapid convergence with a remarkable 99.9% uptime reliability, is at the forefront of GNSS correction technology. The service provides widespread, uniform coverage, crucial for continental-scale applications. With its recent Localised Distribution feature, PointPerfect now uses 90% less data than traditional network RTK services, a pivotal advancement in reducing operational costs for Brazilian businesses. The combination of a low-bandwidth data stream with flexible service plans offers unparalleled scalability and value, catering to the dynamic needs of today’s businesses and tomorrow's innovations.

Expert Voices from u-blox and Nordian

"Nordian boasts unparalleled experience in delivering and supporting advanced, centimetre-level GNSS correction services across South America," states Carlos Agusti, Sales Director at Nordian. He adds, "Our collaboration with u-blox further accelerates our commitment to pushing the limits of precise positioning technology in South America." Echoing this sentiment, Nordian CEO Michael Schramm remarks, "Integrating u-blox’s PointPerfect service with Nordian’s extensive GNSS reference network and regional expertise provides our customers a level of reliability, quality, and affordability unmatched by any other provider in the region."

A Strategic Leap into Brazil’s Market

Ari Kuukka, Principal Product Owner at u-blox, emphasises the significance of entering the Brazilian market. "Entering the Brazilian market together with Nordian marks a pivotal expansion into South America and represents another step in our strategy to globalise the PointPerfect service. PointPerfect is the ideal solution to address the need for high-precision GNSS technology in applications such as autonomous farming,” he explains. This expansion not only reinforces u-blox's global strategy but also highlights the growing demand for advanced GNSS solutions in Brazil.

Learn More and Connect

To discover more about how PointPerfect is transforming precision positioning in Brazil and the broader South American market, visit the u-blox website. For detailed enquiries or to discuss potential collaborations, please contact the u-blox team directly.

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By Jack Pollard

Jack has spent over a decade in media within the electronics industry and is extremely passionate about working with companies to create interesting and educational content, from podcasts and video to written articles for engineers and buyers.