Driving market growth for next-generation, portable, high-definition (HD)
video products, Texas Instruments (TI) has announced availability of a new
DaVinciT processor with ARM host control and complete development tools.
The TTMS320DM355 digital media processor provides HD video performance and
double the battery life of today's HD products, says the company.
Tuned for applications such as digital cameras, IP video cameras, digital
photo frames and video baby monitors, the DM355 processor consists of an
integrated video processing subsystem, an MPEG-4-JPEG co-processor (MJCP),
an ARM926EJ-S core and peripherals. The corresponding development tool, the
DM355 Digital Video Evaluation Module (DVEVM), will help developers quickly
and easily create low-cost portable, digital video devices with HD video
capability.
"With this DaVinci offering, developers can add HD video functionality at a
low price point and execute a quick launch of their product into the
fast-growing HD market," said John Dixon, DaVinci marketing manager, Texas
Instruments. "The DM355 is tuned to provide the critical balance of price,
performance and power for these aggressive markets in an effort to ensure
our customers' success."
The processor is available in clock speeds of 216MHz or 270MHz, which allows
for a scalable line of products. Likewise, developers can re-use
intellectual property from the robust DaVinci technology portfolio or
leverage IP from the vast open-source resources for ARM-based processing to
speed them throughout the development process. Other applications that will
benefit from implementing the DM355 include commercial products, such as
medical imaging, ultra low-cost digital video recorders and portable test
equipment, says the company.
