The BrightSign family of non-PC digital signage and kiosk controllers has
been expanded, by Roku, with the introduction of five new true-HD and
compact-sized models with individual features that target the most popular
types of applications.
The new product line-up comprises an aggressively priced standalone player
handling looping HD video and playlists; two new models adding basic or
advanced interactivity; and two players with simple or advanced networking
for remote content delivery and reporting. All the new models offer a
complete, powerful, dependable solution inside a compact package around half
the size of current BrightSign players. They are unobtrusive and easy to
integrate into applications.
The aim is to extend Roku's trademark performance, quality and reliability
to users who may not require the full capabilities of existing BrightSign
players, says the company.
Founder and CEO, Anthony Wood, said: "By creating a product line of five
new BrightSign models, we've taken our products to a new level. Rather than
offering fully-loaded models with features that may not be necessary for all
applications, we've packaged each model with specific software and hardware
capabilities that we've found are most popular to the wide range of digital
signage applications out there. Now you only pay for what you need and save
money in the process."
The new BrightSign HD110 provides a compact suite of features allowing basic
looping video presentations - either in full-screen mode, or using zones to
place multiple content windows, including video, still images and text
tickers, on a single screen. Content is defined through playlists and
updated by inserting new content into the player's SD card slot. Offering
true HD video, performance of this compact and aggressively priced package
is equal to more fully featured players.
BrightSign HD410 and HD810 models enable more engaging signage and kiosk
functionality by the addition of interactivity and control along with the
zone and playlist functions of the HD110. The HD410 provides button
interaction via GPIO (general purpose input / output) and serial ports;
furthermore, multiple displays can be synchronised, for example to create
video walls.
Complete interactivity, live video feeds and wider A/V options are provided
by the HD810. In addition to the functions of the HD410, it also includes
touch-screen interactivity, built-in support for USB devices such as mice,
keyboards and speakers, and a component video output. Further A/V options
are enabled through an optional expansion module and a live video feed can
be supported with a simple USB adaptor.
From basic looping video to fully interactive solutions, the new BrightSign
networked models HD210 and HD1010 allow content to be delivered remotely and
provide a variety of remote management and reporting functions. Both models
support the full range of BrightSign networking options, allowing customers
to readily configure and manage digital signage networks using Roku's
software or scripting. Options include BrightSign Network Manager - a secure
Web-based application available free of charge to customers installing it on
their own servers, with an all-in-one hosted service also available as an
option through a low-cost subscription. A second networking option called
BrightSign Simple Networking offers a simpler, less feature-rich solution,
which is also free of charge.
The HD210 supports all the features of the HD110 and adds remote content
updates, RSS feeds for news, weather and more, along with networking groups
to target content updates and real-time reporting for ad playback
confirmations. Security and reliability are boosted by BrightSign
networking's world class security, authentication, and redundancy and
failsafe modes.
For the most advanced applications, top of the range HD1010 models deliver
the complete array of features of the BrightSign family. There are
comprehensive and customisable interactive controls, fully-featured zones,
synchronisation and scheduling, along with support for the A/V expansion
module. Networking provides for remote content delivery, and the BrightSign
HD1010 additionally offers Wi-Fi networking capability and facilities for
live video feeds.
All new models benefit from unparalleled video quality, highly relevant
digital signage and kiosk functions - without the complexity of PC-based
solutions. Their simple plug-and-play platform makes it easy to create
engaging, innovative display experiences with many of today's standard media
files, now including MPEG-4 part 10/H.264. Playback is also made simple
using SD cards containing content and playlists. No special software,
complicated applications or IT department support are needed.
With Zones a standard feature across all the new BrightSign models,
compelling displays are easily achieved. Along with synchronisation support
to create video wall displays and scheduling to target content playback
effectively, BrightSign packs a powerful set of features into a reliable
solid-state platform, says the company.
